Category: by The Video Content Marketing Guru

People Don’t Want to Watch Your TV Advertisements Online

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! A recent blog post by Gerry Oginski, Founder of The Lawyers’ Video Studio, explains why simply posting your TV advertisements online is the wrong way to do video marketing. In short, it is the wrong kind of content. People don’t want to …

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Is Video Marketing Successful for Most Companies?

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! If you are exploring possibilities of including video in your marketing efforts, you may wonder, “Is video marketing successful for most companies?” According to a recent report, 85% of companies report success with video marketing, with 25% reporting that video marketing is …

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Increases in YouTube and Mobile Watch Time Lead to Increased Video Ad Budgets

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Increases in Mobile watch time and increases in YouTube watch time go hand-in-hand, according to ReelSEO’s recent article. This also leads to a shifting of advertising budgets from television to online video, as ReelSEO has also reported. It is interesting that this …

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How Consumers Research Using Online Video

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Many consumers research using online video, especially when they can access this information in a variety of situations due to the prevalence of mobile devices. According to ReelSEO and Google’s Consumer Barometer, 43% of people go online while watching television. About three …

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What You Need to Know About Google+ Pages and YouTube

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Ever since Google+ and YouTube were integrated, allowing the “Videos” tab of a Google+ page to display the YouTube videos of a connected Channel, the management of existing YouTube Channels and the launching of new YouTube Channels has been relatively complicated and …

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Fair Use and Copyright on YouTube

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! The status of fair use and copyright on YouTube is one that is evolving in ways that can have significant effects on many types of video account holders – even those who do not use other people’s copyrighted material. ReelSEO has a …

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Have You Made These Content Marketing Mistakes?

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! CMI recently published an article explaining several common mistakes businesses make in their content marketing. These are points that all businesses engaging in content marketing should understand, whether you are already doing content marketing yourself or are considering starting a content marketing …

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Average Consumer With an Internet Connection Watches 7 Videos Per Day

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! According to Forrester Research, The average consumer with an internet connection watches nearly 2,500 videos per year. That is an average of approximately 206 videos per month! That is an average of approximately 7 videos per day! Your target customer is watching …

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Video Tips for The Camera-Shy

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Perhaps you have read our many posted articles and seen examples of how video content marketing can boost your business, but you are a quiet or introverted person who isn’t sure how comfortable or effective you would be in front of the …

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Content Marketing 101

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Sometimes our readers and customers are not familiar with exactly what content marketing is and how it relates to one’s web presence and SEO. Therefore, we want to present you with a sort of “Content Marketing 101″ that also highlights many of …

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