Tag: membership

Video Content Creators Forced to Participate in YouTube Red

The old saying in content marketing circles is not to build on rented land. With the sudden launch of the YouTube Red membership service, an ad-free option for $9.99 per month, YouTube (Google) proved that users’ and content creators’ “rights” on social media platforms are quite limited and subject to change. The wise counsel remains …

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PewDiePie Suggests Ad Blockers Led to YouTube Red

Swedish YouTube star PewDiePie told Business Insider he believes ad-blocking software led to the development and launch of YouTube Red, the ad-free subscription service YouTube now offers viewers at $9.99 per month. PewDiePie cites the recent doubling of the percentage of his viewers using ad-blocking software. While there are certainly other factors at work, he …

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