Tag: online video

Send Relevant Video Playlists to Customers

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! There are ways in which your video marketing strategy can integrate with the operations of your business beyond what you may perceive as the boundaries of your marketing department. As your videos are customer-centered and answer the types of questions potential customers …

Continue reading

Provide Educational Content – Be a Teacher That Helps People Right When They Need It!

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Think about your friends. I’m talking about those friends who are always there to help you when you need assistance, those friends who have useful information and connections when you have a problem and need answers right away… Friends with experience and …

Continue reading

Online Video is the Future and Present of Content Marketing

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! The predictions are coming true, and then some: Online video is the Future and Present of Content Marketing. In January 2014, The Guardian published an article titled, “Why online video is the future of content marketing”, and many of the claims and …

Continue reading

Increase Video Marketing Budget to Increase Video Marketing ROI

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! As we move into a new year, many companies are thinking of how they can increase marketing ROI. Increasing your video marketing budget can do just that. By creating more and/or better videos and distributing them properly and effectively, you can turn …

Continue reading

YouTube is Still the Priority for Publishing Video Content

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! With all the talk about FaceBook encroaching on what has been YouTube’s turf for the past decade, one needs to keep in mind that YouTube has some established competitive strengths that FaceBook cannot threaten. Some may ask, “Is YouTube still the priority …

Continue reading

How Consumers Research Using Online Video

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Many consumers research using online video, especially when they can access this information in a variety of situations due to the prevalence of mobile devices. According to ReelSEO and Google’s Consumer Barometer, 43% of people go online while watching television. About three …

Continue reading

Average Consumer With an Internet Connection Watches 7 Videos Per Day

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! According to Forrester Research, The average consumer with an internet connection watches nearly 2,500 videos per year. That is an average of approximately 206 videos per month! That is an average of approximately 7 videos per day! Your target customer is watching …

Continue reading

Poor Movie Rental Selection Since the Demise of Blockbuster

As Netflix and streaming movies online came to be increasingly popular, the popularity of actually going to a movie rental store waned.  Additionally, more people were consuming more and different media content online, but people still watch movies at home. For about 3 decades, movie rental stores increased the power of the masses to consume …

Continue reading

Amazon Launches Amazon Video Direct – A Video Upload & Payment Service for Video Creators

http://www.musicbusinessworldwide.com/amazon-takes-on-youtube-with-new-rival-amazon-video-direct/ Amazon has launched Amazon Video Direct, which allows video creators to directly upload their videos and be paid as their content is watched. While the business model and market differs from YouTube, AVD could become a big player in the general online video marketplace. Filmmakers will be able to distribute their movies through Amazon …

Continue reading

How Taco Bell’s Online Video Marketing Mix is Working For Them

http://www.reelseo.com/taco-bell-facebook-video/ Taco Bell is using FaceBook as a content hub and main way of interacting with followers online. This is similar to its behavior on Twitter, in which it uses quick responses. 92% of its video views are coming through FaceBook videos. This makes sense because FaceBook is very flexible regarding formats, and customer behavior …

Continue reading

Expect More Live Video, Increased Use of FaceBook Video, Network TV Video Online, and More

http://www.reelseo.com/7-video-tips-social-media-marketing-world/ Following Social Media Marketing World, there are some ideas that are abuzz: Expect increased use of live video in marketing. Expect more thorough use of FaceBook video. Network TV may have an increased online video presence. Video Analytics, SnapChat, Click-Throughs, and Adwords Remarketing Lists are also discussed.