Category: Video Content Marketing

President-Elect Trump Bypasses The Press & Reaches Americans on YouTube Channel

Following a campaign in which the “Mainstream Media” sabotaged and demonized the Trump campaign in the most outlandish ways, President-Elect Trump is cutting out The Press and taking his messages directly to the American people via his YouTube Channel. This echoes his use of Twitter during his campaign. He should continue to cut them out …

Continue reading

Is Video Marketing Successful for Most Companies?

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! If you are exploring possibilities of including video in your marketing efforts, you may wonder, “Is video marketing successful for most companies?” According to a recent report, 85% of companies report success with video marketing, with 25% reporting that video marketing is …

Continue reading

Increases in YouTube and Mobile Watch Time Lead to Increased Video Ad Budgets

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Increases in Mobile watch time and increases in YouTube watch time go hand-in-hand, according to ReelSEO’s recent article. This also leads to a shifting of advertising budgets from television to online video, as ReelSEO has also reported. It is interesting that this …

Continue reading

How Consumers Research Using Online Video

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Many consumers research using online video, especially when they can access this information in a variety of situations due to the prevalence of mobile devices. According to ReelSEO and Google’s Consumer Barometer, 43% of people go online while watching television. About three …

Continue reading

What You Need to Know About Google+ Pages and YouTube

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Ever since Google+ and YouTube were integrated, allowing the “Videos” tab of a Google+ page to display the YouTube videos of a connected Channel, the management of existing YouTube Channels and the launching of new YouTube Channels has been relatively complicated and …

Continue reading